Formula E co-founder Alberto Longo has pinpointed India and Italy as key markets presently absent from the championship calendar. His efforts are directed towards reintegrating both nations into the series, which is gearing up for its first season of Gen4 with an anticipated record-breaking schedule.
The recent announcement regarding the Gen4 calendar revealed 21 races across 13 venues, representing a real expansion for the electric-based series. Longo’s statements, as reported by GPToday, underscore a strong desire to revive these historic locations, especially as the series aims to maximise its calendar capacity.
India’s Role in Formula E’s Future Growth
India, a important market for Formula E, showcased its racing potential during the Season 9 event in Hyderabad. Despite current challenges stemming from a corruption investigation affecting the venue’s return, Longo insists that the enthusiasm for the sport remains robust within the region, particularly due to the presence of local manufacturer Mahindra and sponsor Tata Consultancy Services.
Italy: A Historic Venue with Untapped Potential
Italy boasts a rich heritage in Formula E, with Rome hosting eight races before dropping off the calendar this year. Misano’s double-header in 2024 didn’t meet expectations, intensifying the need for a strategic reassessment. Longo emphasises a strong fan base enthusiasm for a return, capable of reigniting Italy’s prestigious standing within the series.
The Push Towards Permanent Circuits
As Formula E transitions to the Gen4 car, there’s an evident shift towards permanent circuits, optimising the capabilities inherent in the new vehicle design. With the anticipated addition of double-header races at eight venues for the upcoming season, the series is strategically planting roots in markets that promise sustainability and engagement.
Broader Global Interest in Formula E
Longo expressed optimism regarding the increased global interest in hosting Formula E events. With real appetite emerging from various parts of Asia and beyond, the series is better positioned than ever to enhance its visibility and footprint. Countries across East Asia are particularly keen on promoting electro-mobility, aligning with Formula E’s vision.
The SportiveNews view
Longo’s focus on bringing India and Italy back into the Formula E fold is a strategic move that could greatly elevate the championship’s profile. Both countries hold considerable fan engagement potential and host important business partners, indicating that reviving racing in these territories could provide a dual benefit—enhancing local support while showcasing the series’ commitment to global expansion.
Frequently asked questions
What challenges does Formula E face in returning to India?
The re-entry into India confronts ongoing legal complications, including a corruption case tied to the Hyderabad race’s governance. This issue hampers swift decision-making regarding future events in the country.
Why is Italy real to Formula E’s calendar?
Italy holds a storied place within Formula E, having previously hosted multiple races in Rome. The passionate fanbase and historical weight make the country a focal point for the series’ aspirations to expand globally.
For more insights, visit our Formula 1 coverage and stay updated on driver market rumours.